After years of hard work and a steady growth of the company, the image of A-Direct Automaterialen was due for a makeover. We have started with a new corporate identity. While Femke from "Femfataal" started working on the web texts, we had a photo shoot with Jeroen from "NEW DAY studio" and then processed all this new content into a brand new website!
- Fysieke banners
Who is the customer?
It soon became clear that a new house style had to be created. However, the customer was very fond of the existing logo. We have therefore chosen to modernize the existing logo, so that it still remained recognizable, but more suited to this time. The company has grown considerably in recent years, which we think they can be proud of. That is why we have chosen to hold a professional photoshoot to show everyone that they are not a small player in the automotive industry in The Hague. As a final step, we implemented the brand style guide in a brand new website. There, the new photos also give a good impression of the company.
"We need a makeover in terms of the company's appearance."
Give the company a look that is more appropriate for this time and implement it throughout the organization.